Catena Media Inks 10-Calendar year Arrangement with SportsDataIO

Catena Media and SportsDataIO signed a new 10-calendar year partnership settlement. Beneath the most the latest offer, SportsDataIO will electrical power Catena’s large-quality direct-technology apps.

Globe chief in delivering large-good quality qualified prospects for on line casino, sports and financial providers, Catena Media declared a partnership extension with the foremost supplier of athletics, odds and fantasy details, SportsDataIO. Under the 10-calendar year arrangement, Catena will use SportsDataIO’s knowledge to ability its prime-of-the-line applications.

The most recent collaboration concerning Catena and SportsDataIO builds on a former agreement that the companies inked in 2019. In addition to regionally centered internet sites, Catena operates numerous preferred websites these as Playpicks.com, TheLines.com and Lineups.com.

In point, the firm acquired Lineups.com previously this calendar year in a $39.6 million offer. The acquisition complemented Catena’s steady growth and progress in the US marketplace. Upon releasing its 1Q2021 effects, the company indicated operating earnings of $49.8 million. This without doubt usually means that the US growth boosted Catena’s income, marking report earnings in 2021.

SportsDataIO Is Thrilled to Be Performing With Catena

SportsDataIO’s VP and co-founder, Dustin Sullivan, mentioned that the enterprise is thrilled to be working with an field chief these types of as Catena Media. Additionally, he acknowledged that as an marketplace chief in giving details across industries, SportsDataIO’s mission aligns perfectly with Catena’s “potential to innovate and give significant-high-quality direct technology tools in the iGaming place.

We’re thrilled to be performing with a globally acknowledged brand like Catena Media.

Dustin Sullivan, VP and co-founder, SportsDataIO

Sullivan included that the company’s feeds have been developed to electric power apps within the media and technological innovation sectors as properly as the iGaming space. He also pointed out that the new partnership will bring technological developments that will more assistance recent and long term SportsDataIO consumers.

Catena Is Targeted on Development

Ryan Harper, VP of North The us at Catena Media, reported that the corporation has observed the need to engage with a details supplier as a aspect of the acquisition of Lineups.com. In addition, he explained that the data service provider wanted to help all Catena manufacturers in just the constantly expanding US market.

As component of our acquisition of Lineups.com we regarded the require to employ a facts service provider with the scale and capabilities to support our efforts throughout all brands in the swiftly expanding US market place.

Ryan Harper, VP of North The united states, Catena Media

Harper included that, following the original agreement with SportsDataIO, Catena quickly identified out that the organization is “best suited” to facilitate continuous advancement. In accordance to him, SportsDataIO’s APIs have proved to be quick to use, which further more proved that the corporation is the greatest knowledge supplier desired for the growing requires inside the US current market enlargement.

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Vincent Gray

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