MP phone calls for ITV to ban gambling adverts during Euro 2020

A campaigning MP has termed on ITV to suspend all gambling adverts all through the impending European Football Championship.

Ronnie Cowan, Vice-Chair of the Household of Commons all-social gathering team on gambling-linked harm, has referred to as for the broadcaster to suspend gambling adverts during the match, in a bid to achieve a scenario where by gambling is “tolerated, not promoted.”

Cowan, Scottish Nationwide Social gathering member for Inverclyde, highlighted the potential risks that gambling adverts could have for youngsters and those in susceptible conditions.

“The European Championships really should be about the attractive game but it will be unachievable to check out devoid of exposure to gambling adverts,” claimed Cowan. “This style of advertising and marketing can have a devastating influence on younger men and women and the vulnerable.

“We need to have to go to a put wherever gambling is tolerated, not promoted. My concern is that, with the better exposure to gambling adverts this soccer pageant will provide, new victims will experience. I’m backing a ­suspension of gambling adverts on ITV all through the event.”

In accordance to The Sunday Write-up, all-around £2.3bn ($3.3bn) was wager in the Uk on the 2018 Earth Cup, with ITV functioning 172 gambling-associated ads for the duration of the tournament.

While the broadcaster appears to be like established to incorporate gambling advertising and marketing as portion of its services, it suggests the prevalence of this sort of advertisements will be “significantly reduced” as opposed to the last key soccer tournament it broadcasted, the 2018 World Cup.

“The sum of ­gambling promoting about the dwell broadcast of soccer matches at the Euros will be noticeably diminished in contrast to the 2018 World Cup,” a statement from ITV examine.

“The bulk of matches ITV strategies to broadcast dwell will have no gambling advertisements below the ‘whistle to whistle’ ban and the remainder, which all have an 8pm kick-off, will have no gambling adverts in the advert breaks ahead of kick-off and before 9pm.”

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